Bringing Foster Farms to Life Online

I played a foundational role in building the brand’s digital presence by establishing the visual language, creative systems, and content strategies that continue to shape it today. My work focused on creating colorful, dynamic, and appetizing imagery to engage both new and existing audiences across social and digital platforms.

In addition to defining the creative direction for multiple campaigns, I worked hands-on across photography, food styling, illustration, and motion graphics, bringing products to life in fresh, engaging, and approachable ways.